I am one of those Apple customers. I have a Macbook Pro, an iPhone, and an iPod. I’ve owned 3 Apple laptops, converted my parents to Apple, I’m on my second iPhone, and my third iPod. I’ve been an Apple convert since 2003, several months after my friend introduced me to OS 10 and Expose. I’m all the better for it.
What I’ve appreciated about Apple is that their products work well and they last. My previous laptops have lasted well over 3 years, my black Macbook is still in use and is almost 5 years old the only new part it has needed is a hard drive, actually my first iBook also still works and is over 7 years old. My first iPhone I kept for over 2 years, and I only really replaced it to get onto the 3G network (I had a 1st gen).
As a programmer, a graphic designer, writer, and overall super geek the Mac Os has always met my needs.
I remember the dark days of Apple, in high school the Os was untenable with poor support for programs, and poor window management. It wasn’t until Steve Jobs took back Apple that Mac became a competitor again. Os 10 came out and blew the minds of so many who doubted Apple’s competence.
My productivity since making the switch in 2003 has been incredible, no viruses, no slowdowns, no never ending defrags, no spontaneous restarts, no need to reinstall my OS. The Os is logical, user friendly, and simultaneously powerful.
Steve Jobs was an avid believer that Apple customers should be emotionally attached to their machines. He accomplished this through providing well integrated logical products. My machine was made for this operating system, it was made to work with my peripheral devices. With a file system that makes sense. Unlike with windows machines my computer doesn’t feel foreign, my Macbook feels like something I understand, and therefore is something I have a relationship with.